In recognizing that interpretation and presentation are part of the overall process of cultural heritage conservation and management, this Charter seeks to establish seven cardinal principles, upon which Interpretation and Presentation — in whatever form or medium is deemed appropriate in specific circumstances — should be based.

Principle 1: Access and Understanding
Principle 2: Soundness of Information Sources
Principle 3: Attention to Setting and Context
Principle 4: Preservation of Authenticity
Principle 5: Planning for Sustainability
Principle 6: Concern for Inclusiveness
Principle 7: Importance of Research, Evaluation, and Training

Following from these seven principles, the objectives of this Charter are to:

Facilitate understanding and appreciation of cultural heritage sites and foster public awareness of the need for their protection and conservation.

Communicate the meaning of cultural heritage sites through careful, documented recognition of their significance, through accepted scientific and scholarly methods as well as from living cultural traditions.

Safeguard the tangible and intangible values of cultural heritage sites in their natural and cultural settings and social context.

Respect the authenticity of cultural heritage sites, by communicating the significance of their historic fabric and cultural values and protecting them from the adverse impact of intrusive interpretive infrastructure.

Contribute to the sustainable conservation of cultural heritage sites, through promoting public understanding of ongoing conservation efforts and ensuring long-term maintenance and updating of the interpretive infrastructure.

Encourage inclusiveness in the interpretation of cultural heritage sites, by facilitating the involvement of stakeholders and associated communities in the development and implementation of interpretive programmes.

Develop technical and professional standards for heritage interpretation and presentation, including technologies, research, and training. These standards must be appropriate and sustainable in their social contexts.